What we're building: the LatchLead early-access roadmap
LatchLead is an SMS lead-qualification product: instant text conversations that qualify every new lead, 24/7, and hand you the hot ones with a full summary. Here's where the build stands, what founding members get first, and the principles we're not compromising on.
The core qualification loop
Instant SMS first touch on every new lead, your qualifying questions asked conversationally by text, polite follow-up when leads go quiet, and hot-lead alerts with conversation summaries delivered to you. This is the product. Everything else is acceleration.
Deeper integrations
Direct connections to the lead sources and CRMs businesses already use — website forms, ad platforms, and the tools where qualified leads need to land. The goal: LatchLead fits into your stack without changing how you work.
Smarter qualification
Appointment booking inside the text conversation, richer lead scoring, and per-business tuning of the qualification playbook. Founding members get the loudest vote on what ships first.
The principles guiding the build
- Speed is the feature. Every design decision starts from the five-minute window. If it doesn't make first touch faster, it doesn't ship.
- Sound like the business, not the software. Texts go out in your voice. Nobody should be able to tell a machine sent them — except that it replied in ten seconds at 11pm.
- Humans close; LatchLead qualifies. We're not replacing your sales calls. We're making sure you only make the ones worth making.
- Honest pricing, announced at launch. No invented tiers, no fake countdowns. Founding members hear the real numbers first.
What founding-member status means
Early-access members get first access at launch, founding-member status on their account, and direct input on the roadmap. Joining the waitlist is free and commits you to nothing — it reserves your spot in line.
Get founding-member status.
Join the early-access waitlist